Post by account_disabled on Dec 27, 2023 20:56:30 GMT 10
Website traffic is one of the important elements that you should track if you are thinking about the return on investment in SEO . No or low traffic results in no sales and therefore no income. Have you noticed that your website traffic has dropped? Don't panic! Most often, traffic fluctuations are short-lived and can be easily dealt with. Check possible causes and solutions to the problem. DO YOU WANT TO BOOST YOUR WEBSITE? Take advantage of individual expert advice Do you want to increase your company's results? Take advantage of the support of our experts and discover the full capabilities of your website. Learn free tips from Visible Range: Positioning Google Ads campaigns UX optimization MAKE AN APPOINTMENT FOR A FREE AUDIT visible 54 Technical errors and decreased website traffic Technical errors on the website are one of the most common causes of traffic declines. They often result from website owners focusing on creating content and forgetting about the technical optimization of the website.
Page indexing problems If there are any problems or WhatsApp Number List errors in the indexing process, your website may experience less traffic. Indexing problems may result from, among others: With: blocking some pages from indexing in the robots.txt file (have you updated the robots.txt file recently?), the presence of pages marked with the noindex tag on the website, site migration. You can find indexing errors in Google Search Console in the "Status" report . You should follow two tabs: “excluded”, where you will find subpages that have not been indexed because robots have received information that they should not index them, errors, which contains a list of subpages indexed due to an error. Check out how to add a page to the Google index and speed up indexing. Site status report in Google Search Console 2. Server overloads and failures A drop in website traffic may be related to your website's server . Problems may be related to the way site content is downloaded.
If there is too much traffic, the server responds with an error instead of the page content. When should you consider changing your server? When its performance is low and it is unable to handle large amounts of traffic at the same time. When you use a shared server that limits its power to ensure that all the sites on it work. 3. Slow website performance Pages that take a long time to load may experience higher bounce rates because impatient users leave without waiting. An increase in the bounce rate suggests to Google robots that the website is not very valuable, which may result in a decrease in visibility and, consequently, traffic . How to identify and fix problems? Take advantage of PageSpeed Insights and GTmetrix. After entering your website address, you'll receive a report on your loading speed and tips on how to improve it. We wrote more about website uptime in the article .
Page indexing problems If there are any problems or WhatsApp Number List errors in the indexing process, your website may experience less traffic. Indexing problems may result from, among others: With: blocking some pages from indexing in the robots.txt file (have you updated the robots.txt file recently?), the presence of pages marked with the noindex tag on the website, site migration. You can find indexing errors in Google Search Console in the "Status" report . You should follow two tabs: “excluded”, where you will find subpages that have not been indexed because robots have received information that they should not index them, errors, which contains a list of subpages indexed due to an error. Check out how to add a page to the Google index and speed up indexing. Site status report in Google Search Console 2. Server overloads and failures A drop in website traffic may be related to your website's server . Problems may be related to the way site content is downloaded.
If there is too much traffic, the server responds with an error instead of the page content. When should you consider changing your server? When its performance is low and it is unable to handle large amounts of traffic at the same time. When you use a shared server that limits its power to ensure that all the sites on it work. 3. Slow website performance Pages that take a long time to load may experience higher bounce rates because impatient users leave without waiting. An increase in the bounce rate suggests to Google robots that the website is not very valuable, which may result in a decrease in visibility and, consequently, traffic . How to identify and fix problems? Take advantage of PageSpeed Insights and GTmetrix. After entering your website address, you'll receive a report on your loading speed and tips on how to improve it. We wrote more about website uptime in the article .